Ghulam Murtaza

Lead product experience improvements and growth initiatives for EMMM, a live Web3 prediction market within the Indexx ecosystem.

• Set UX direction for clearer market discovery, YES/NO choices, onboarding and transaction journeys; redesign work is ongoing.
• Develop BTCY ecosystem activation, incentive and campaign concepts while assessing reward cost and product readiness.
• Coordinate product testing, frontend improvements and AI-assisted workflows with engineering and management stakeholders.

Manage partner relationships and account operations across six banks, Metro, Carrefour, Alif and Ecolink.

• Achieved 100% of assigned sales targets after assuming the key-account role.
• Led Alif's onboarding as a new Vivo sales channel and its initial soft launch in Lahore.
• Coordinate sales, stock, fulfillment, finance and marketing with partner and regional market teams.

Supported retail sales and marketing execution at Hafeez Centre in Lahore.

• Promoted to Key Accounts Executive in January 2026.

Provide product strategy, UI/UX, prototypes and AI-assisted front-end development for fintech, crypto and AI startups.

• Clarify product direction, user journeys and MVP scope.
• Design interfaces, design systems and interactive prototypes.
• Build responsive marketing sites and product interfaces.

Started in graphic and UI/UX design and grew into a hybrid product-design and development role in a remote, founder-led startup.

• Designed and built the Wallstreet AI trading platform front end using Figma, Figma Make and Cursor.
• Built a capability to deploy a business website, Supabase backend and Vercel hosting in approximately 15 minutes from a single AI command.

Supported daily warehouse operations and operational efficiency analysis.

• Coordinated receiving, storage and dispatch activities.
• Analysed worker performance across picking, loading and in-loading activities.

Supported partner acquisition, market research and client onboarding.

• Identified 50+ potential partners through market research, growing the sales pipeline by 15%.

Created marketing visuals and explainer animations for startups and SaaS companies.

• Delivered 38+ projects for 26+ clients.

Produced motion graphics for local and international clients at a 2D animation agency.